
By Bill Kraus
The Republican Party has said it wants to clean up its act and strengthen its appeal to certain large segments of society that are important to electoral success in 2013 America.
This is easier said than done.
In the not-too-distant past the Republicans were respected for their competence. They knew how to make things work. In a long ago interview with the redoubtable then-WPR host Tom Clark I asserted that the party I joined in my youth while not always beloved could always fall back on this reputation. “What if things aren’t running well when they are in charge?” he asked. “This assumption is so strong,” I replied, “that the contention that things would be even worse if they weren’t in charge” was pretty much accepted.
Along with this not-inconsequential virtue and talent, the party was expected to be and was both frugal and mildly libertarian.
Then along came segmentation and the “wedge” strategy.